The collection
A closer look.
Twelve visual studies in everyday packaging. Real photographs, format observations and practical exercises for your next design.
12 stories
Design / Visual study
Coffee: a whole range in one small bag
Origin, roast and flavour need a system. The package has to make that system readable.
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Design / Visual study
Fragrance: let the bottle and carton share the work
A reflective object needs a calm graphic partner, and enough information to remain useful after the carton is gone.
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Materials / Visual study
The pantry jar: clarity after the first opening
A reusable container is also an everyday information surface.
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Print / Visual study
The folding carton: four faces, one conversation
Use each panel deliberately. A carton is an object, not a poster folded at random.
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Shipping / Visual study
The mailer: the shipping label is part of the design
Leave room for the real journey, including the large white rectangle that arrives at dispatch.
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The gift box: make the fit feel intentional
Presentation depends on proportion and handling as much as a premium-looking finish.
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Shipping / Visual study
The outer case: useful information for busy hands
The box behind the retail box needs a clear identity of its own.
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The wraparound label: find the front without a corner
A continuous surface still needs a clear reading sequence.
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The refill container: make the next use easy
A repeatable action is a better starting point than a permanent-looking object.
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The subscription kit: a system for a changing mix
Design a repeatable framework that can handle a new selection without becoming a new packaging project.
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The quiet carton: less ink, more attention to detail
A restrained layout exposes proportion, spacing and material decisions.
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Print / Visual study
The colour-led collection: build a useful palette
A palette should help people distinguish products across materials, sizes and ordinary lighting.
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